TASCA DA MARIA
A multidisciplinary creative project for Tasca da Maria, bringing its Portuguese character to life through photography, digital design and branded merchandise.
Category:
Web Design, Photography & Brand Experience
Author:
FLOW AGENCY
Location:
PÓVOA DE VARZIM, PORTUGAL
Date:
PORTUGUESE SOUL, REIMAGINED
Tasca da Maria is a Portuguese restaurant located by the waterfront of Póvoa de Varzim, combining traditional character with a contemporary approach to food and hospitality. Flow Agency worked across multiple dimensions of the brand, from food and hospitality photography to the development of its website and branded apparel. The objective was to create a more cohesive experience across physical and digital touchpoints, translating the personality of Tasca da Maria into a visual presence that feels authentic, warm and unmistakably connected to its Portuguese roots.
TRADITION WITH A CONTEMPORARY VOICE
The creative direction was shaped by the balance at the heart of Tasca da Maria: Portuguese tradition expressed through a contemporary hospitality experience. Warm tones, natural materials, traditional tableware and carefully composed imagery became part of a visual language that celebrates the character of the restaurant without feeling nostalgic or dated. Across photography, digital design and physical applications, the approach remained consistent — preserving authenticity while presenting the brand through a more refined and contemporary perspective.
FROM THE TABLE TO THE SCREEN.
A hospitality experience brought together through photography, digital design and physical brand expression.
